An empirical investigation of factors predicting the choice of an advertising agency

Thesis


Bell, Ralitza. (2016). An empirical investigation of factors predicting the choice of an advertising agency [Thesis]. https://doi.org/10.4226/66/5a9cc1e8b0baf
AuthorsBell, Ralitza
Qualification nameDoctor of Philosophy (PhD)
Year2016
PublisherAustralian Catholic University
Digital Object Identifier (DOI)https://doi.org/10.4226/66/5a9cc1e8b0baf
Final version
Publication dates01 Jan 2016
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https://acuresearchbank.acu.edu.au/item/8v15z/an-empirical-investigation-of-factors-predicting-the-choice-of-an-advertising-agency

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