Jones, G. & Bergsteiner, H. (2014). The treatment of sustainability and responsibility themes in popular business journals. Proceedings of the 9th International Symposium on Sustainable Leadership, 2014 Sydney, NSW: Institute for Sustainable Leadership Ltd.
Journals such as The Economist, the Harvard Business Review, Forbes and Fortune have a strong readership among business executives and enjoy the mantle of respectability. The authority of these journals with their readers castes them as powerful institutions for the promotion of particular ideologies. This article uses an analysis of treatments by these journals to demonstrate an apparent intent to undermine the sustainable leadership of organisations, principally by redefining sustainability in retrograde ways that reduce and heavily delimit the responsibility of managers. In doing so, they effectively sell themselves to their readership by supporting comforting delusions that their strategies support responsible management.
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