Blue ocean strategies: Should Asia Pacific managers sail these waters?

Journal article

Dufour, Yvon and Steane, Peter David. (2009). Blue ocean strategies: Should Asia Pacific managers sail these waters? Asia-Pacific Journal of Business Administration. 1(2), pp. 85 - 88. https://doi.org/10.1108/apjba.2009.41501baa.001
AuthorsDufour, Yvon and Steane, Peter David
Year2009
JournalAsia-Pacific Journal of Business Administration
Journal citation1 (2), pp. 85 - 88
PublisherEmerald Publishing Limited
ISSN1757-4323
Digital Object Identifier (DOI)https://doi.org/10.1108/apjba.2009.41501baa.001
Page range85 - 88
Research GroupPeter Faber Business School
Place of publicationUnited Kingdom
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https://acuresearchbank.acu.edu.au/item/88q81/blue-ocean-strategies-should-asia-pacific-managers-sail-these-waters

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